Another aspect of the Imax theater experience is being brought to the living room by Disney+: In 2023, the streaming service intends to add DTS-enhanced Imax signature sound support to a select group of Marvel films and other titles.
Imax Enhanced titles on Disney+ will be available with Imax signature sound by DTS on supported hardware devices sometime this year, according to an announcement made by Disney Streaming in collaboration with Imax and Xperi’s DTS audio-tech subsidiary. The new feature, according to the companies, is “specially calibrated” to ensure that “filmmakers’ creative intent is fully optimized for an Imax-quality presentation” by reproducing sound in an immersive way on home theater systems.
This is the second stage of the partnership between Disney+ and Imax. The streaming service released 13 Marvel movies in the expanded 1.90:1 aspect ratio in November 2021, providing up to 26% more on-screen picture for specific sequences.
This year, DTS will provide Imax signature sound for all Disney+ Imax Enhanced titles; the exact date has not yet been determined. The following are the current Imax Enhanced titles available on Disney+: “Black Panther: Wakanda Forever” (streaming Feb. 1) and “Black Panther,” “Thor: Love & Thunder,” “Doctor Strange” and “Doctor Strange in the Multiverse of Madness,” “Shang-Chi and the Legend of the Ten Rings,” “Black Widow,” “Eternals,” “Guardians of the Galaxy” and “Guardians of the Galaxy Vol. 2,” “Iron Man,” “Captain America: Civil War,” “Thor: Ragnarok,” “Black Panther,” “Avengers: Infinity War,” “Ant-Man and the Wasp,” “Captain Marvel” and “Avengers: Endgame,” as well as Pixar’s “Lightyear.”
Imax Enhanced-certified TVs from Sony and Hisense, in addition to certified AV receivers from Denon, Marantz, and JBL, will initially support Imax signature sound by DTS on Disney+.
“This unique collaboration extends our long-standing relationship between Disney and Imax, and we look forward to delivering this new immersive audio experience alongside premium playback quality for current and future titles to our audiences around the world,” said Jerrell Jimerson, Disney Streaming’s EVP of product.
The major streaming service Disney+ is the first to use Imax Enhanced formats. The consumer response to the launch of Imax Enhanced titles on Disney+ “has been overwhelmingly positive, giving viewers what they have been asking for — stunning images at home as intended by the incredible teams behind some of the world’s most popular films,” added Xperi chief content officer Bill Neighbors. “Now, fans will be able to get the full experience of Imax Enhanced with the addition of Imax Enhanced signature sound by DTS, exclusively for those titles.”
In 2010, Imax and Marvel Studios began working together. Since then, the Marvel Cinematic Universe has become Imax’s most successful franchise. The businesses stated, “Avengers: Infinity War” and “Avengers: Endgame” were the first films entirely shot with Imax digital cameras.